top of page
Home page image title headingv6.png

Illustrated Coaching is a unique combination of transformational business coaching and visual storytelling.

With Illustrated Coaching the key themes arising from the coaching conversation - the metaphors and symbols, the dream images and ideas - are captured pictorially.  


These images bypass rational thinking, making the unseen seen, creating fresh insight into behaviour patterns and beliefs.

They encourage richer self-reflection, enhance clarity of purpose and reveal hidden potential.

How sessions work
  • Like all good coaching relationships the process starts by exploring themes of particular interest and importance to my client.

  • These themes are expressed as images - as stories, symbols and metaphors - which I capture in sketch form.

  • The images in turn trigger fresh reflections, insights and intuitive leaps.  

  • Over time, the sketches are refined into vivid representations of the client's thought process. 

  • In this example (right) my client explored his sense of career drift, of feeling overwhelmed by the options and decisions facing him.

  • He described images of branching paths, of his uncertainty over which path to choose, and of his desire for a "dashboard compass to show me where I need to go."

Compass sketch 1_edited_edited.jpg

Click the navigation arrows for other recent examples of Illustrated Coaching work.  Click on the images for larger views.

Case studies

Tracy Sinclair, coach, supervisor and former chair of the International Coaching Federation shares her experiences of working on an Illustrated Coaching project.

"This has gone from something almost dreamlike to a statement of who I am and who I want to be."